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| CEO BLOG | | HOME > CEO BLOG |
| Short-sighted advertising planning? |
21.11.2018 |
Ulrich Spranger |
My corrective eye surgery was 25 years ago and now I should get a pair of glasses for when I drive. At least the eye doctor sees it that way, and he sees better than I do! It can't be that hard, I imagine, and I visit a known provider on the internet. After all, you don't need to...
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| The terminally ill top-healthy CEO |
19.09.2018 |
Ulrich Spranger |
I am extremely proud that I decided to quit smoking this May. It was stupid anyway, smoking for two years. Besides, I was (colloquially speaking) fat. I weighed 116 kg (I am 188 cm tall). My blood work looked barely mediocre. Sport has never interested me. Reluctantly I have accepted...
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| Order something from the press office of a German company! |
02.08.2018 |
Ulrich Spranger |
I briefly want to share an experience with a model German company, version 4.0, on which not only we, but many other companies are “dependent”, in a sense. Which company? Keywords: building automation, combined heat and power plants, fire alarm systems. The company most likely has...
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| Dispose of your call centre |
25.07.2018 |
Ulrich Spranger |
If a company really doesn't want to know what their customers think, then an external call centre is a great solution to shield you. Such a call centre can be in Berlin or in India, that's legal. It doesn't even need to be an external service provider, it's easily possible to assign...
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| Answering machines and reachability |
22.07.2018 |
Ulrich Spranger |
When I founded my company with 16 or 17, I still had recorded announcements, or rather: an answering machine (for the millennials: back then, this was basically like a mailbox). Because I was alone in the office, you know, if at all (as I had to go to school occasionally). So, when...
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| The data protection regulation upsets me |
07.05.2018 |
Ulrich Spranger |
At first I thought it would simply just go away. But it didn't go away. We all have to deal with it. Here's how it works. You apply for a job with me directly. I forward your application internally to the responsible department. We reject your application (which we would prefer...
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| Please move me! |
05.04.2018 |
Ulrich Spranger |
When I started my career, my company moved at least every 2 years. But over the past 11 years we have stayed at the same location. Not because we did not grow any further, but because we constantly bought (or expanded) land and buildings. The result was a logistically poor (albeit...
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| More expertise in 2018 |
15.01.2018 |
Ulrich Spranger |
Just like at the beginning of every year, it's time to have a quick look back at what we achieved together in 2017. For the first time in one year, Jarltech has generated orders for more than 250 million euros, which corresponds to a growth of more than 16%. A big thank you here to...
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| Marketing reloaded |
05.12.2017 |
Ulrich Spranger |
Starting now our communication will be a little fresher. Perhaps there are even a few ideas here that you could use in your company. Have you seen our Zebrilla on zebrilla.jarltech.com? For this campaign we sketched a Zebrilla and had it built. This larger than life figure is a...
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| Golden Rules For Vendor Conferences |
30.10.2017 |
Ulrich Spranger |
This seems to be a recurring theme in my blog. In 2017 we visited quite a number of vendor events, both great and not so great. My dear vendors, we love you dearly and we also think very highly of the opportunity to network. But please make it as easy as possible for us! 1. No...
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| Jarltech: mega expansion |
14.09.2017 |
Ulrich Spranger |
I am happy to share with you today that the holding company of Jarltech Europe GmbH has acquired an additional property in Usingen, the former "Usingen Factory" of Zumtobel Lighting GmbH. That means Jarltech Europe acquires 30,000 square meters more space. On the property there is...
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| Please hide well when you call the company while on holiday! |
15.08.2017 |
Ulrich Spranger |
A help desk for those who carry their mobile phones on holiday, and even occasionally have business talks: 50% of employees find that people who use their mobile phone for business purposes while on holiday are merely pretending to be important and cannot relax. This sounds harsh...
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| Eastern Europe's new capital: Sicily! |
11.08.2017 |
Ulrich Spranger |
Me ranting about the locations of vendor events is nothing new. The latest hit: one of our vendors is inviting its Eastern European customers to a partner conference. Correct: the important event where products, markets and sales strategies for the year are meant to be discussed. But...
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| Ultimate annoyance to the paper industry |
10.08.2017 |
Ulrich Spranger |
What would you think of this? You put a pile of used paper into your printer ?– old printouts in black ink on white paper. You want to print a full-colour diagram on light-blue paper. The printer prints ... but without ... wasting resources. Without using water, the old paper...
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| Premium Distribution |
23.05.2017 |
Ulrich Spranger |
A trend is making a comeback: Does shipping logistics only have to become cheaper (and automatically poorer, as a result), just because Mr. and Mrs. John Q. Public feel like paying very little for it? That's no longer true. The more we invest into our premium logistics (24-hour...
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